“Your Personal Brand Is the Most Powerful Marketing Channel You’re Not Using.”
business owner Brand Builder
The 6-week online interactive community programme that helps you break through the noise on LinkedIn - and beyond - to get conversions by building your personal brand.
Building your brand can be hard but you don’t have to do it alone
Does this feel familiar?
→ You’re overwhelmed by all the marketing channels you “should” be on and unsure where to focus.
→ You’re posting on LinkedIn… but the posts fall flat.
→ You know you need leads, but you’re stuck on how to turn visibility into paying clients.
→ You’re second-guessing yourself - what to say, how to show up, whether anyone even cares.
→ You feel like you’re doing a lot but getting very little back.
You’re not alone. Most founders, coaches and business leaders hit this wall.
What you need is a system that makes your personal brand the most powerful marketing channel in your business and a community to support you along the way.
You won’t be doing it alone. With peer support, check-ins and structured accountability, you’ll finally have the momentum to stay consistent and the motivation that comes from growing together.
Heart-led. Client-focused
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"Working with Emma has been an absolute game-changer for both my existing business and my new ventures."
Tara
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"Graeme has such an amazing eye for photography. I absolutely loved the photo shoot."
Rachel
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"The time I spent with Emma was well structured, really supportive, and ended with much greater clarity than I started with“
Holly
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"Graeme's support, guidance, and belief in my abilities gave me the confidence to take on challenges I never thought possible."
Olivia
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"Emma is just a really wonderful person who clearly cares a lot about others and makes an effort to help people succeed.
Olivia
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"The photo shoot with Graeme was better in every way from others I've done."
Chris
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"One of Emma’s standout qualities is her genuine commitment to my growth. Her approachable nature and willingness to share her extensive experience have been invaluable."
Hrithik
THIS IS PERFECT FOR:
FOUNDERS
BUSINESS OWNERS
COACHES
MANAGING DIRECTORS
The Programme
Join us every Wednesday between 12pm - 1:30 pm for six weeks, starting on the 5th of November.
6 Interactive workshops
Six live, hands-on, online sessions where we’ll break down the why and the how of building a personal brand that converts. Each week builds on the last, so you finish with a clear system, not scattered notes.
Accountability & Community
You won’t be doing this alone. With peer support, check-ins, and structured accountability, you’ll finally have the momentum to stay consistent and the motivation that comes from growing together.
content labs
Practical, small-group “lab” sessions to workshop your content in real time. You’ll leave with polished ideas, draft posts, and the confidence to share your message without overthinking.
Lead capture & conversion system
By the end of the programme, you’ll walk away with more than just content: you’ll create a powerful lead magnet and a strategy to use your brand to attract, nurture, and convert the right clients.
Turning posts into clients
You need a system that turns your content into conversations and conversations into clients.
That’s why inside Brand Builder, you’ll create your own Client Conversion Tool.
Develop a content strategy that nurtures trust and authority. Attract your ideal clients to your LinkedIn profile - and beyond.
Create an interactive lead magnet designed to attract the right people and capture data about potential clients.
Utilising your client conversion tool, you can convert leads with targeted offers. A clear pathway from post → paying client.
Real People Real Impact
This is what Gosia from Big Change had to say about her experience of our Purpose and Personal Branding Session.
The Brand Builder isn’t for everyone. We want to be clear about that.
This programme is not for you if:
You’re looking for a quick hack to go viral or chase vanity metrics.
You want someone else to build your brand for you without your involvement.
You’re not willing to show up consistently and put in the work.
You’re selling a product-based business with no service element.
You’re not interested in building genuine relationships with your audience.
Who we’re Not for
Our Brand Builder is designed for business owners, founders and managing directors who are ready to become thought leaders in their industry and attract aligned clients with ease.
We primarily support:
Service-based businesses
Solofounders & Co-founders
Managing Directors of SMEs
If you want to break through the noise online and stand out in your industry, this is for you.
Who we’re for
This COMMUNITY programme is for you if you’re ready to:
Take ownership of your voice and your story.
Build a personal brand that attracts aligned clients.
Position yourself as a thought leader in your industry.
Finally, make LinkedIn and personal branding work for your business.
What is the brand builder?
A fun and engaging hands-on personal brand development programme to turn internal influence into external impact, using LinkedIn.
We equip you with the strategy, structure, and support to build personal brands that don’t just look good, they work.
Here’s what that means in practice:
Increased organic reach: When trusted leaders speak, people listen. We help you say the right things, in the right places, to the right audience.
Faster trust-building: content shared through real people gets more attention, more credibility, and more shares than anything your brand account posts.
Stronger conversions: clients, partners, and talent don’t convert from ads - they convert from relationships. This builds them at scale.
Deeper engagement: create real connections with your clients and customers, building brand loyalty that lasts.
This isn’t a ‘how to post on LinkedIn’ course
It’s not about algorithms, vanity metrics, or forcing you to be something you’re not.
It’s a strategic accelerator to help you find your unique voice, hold influence in your industry and amplify your impact.
This programme helps you turn that everyday leadership into a visible, consistent presence in a way that feels authentic, sustainable, and aligned with your brand.
Because when you show up as yourself, you don’t just build your own credibility, you build trust in your business.
Join the next cohort
The Investment
Launch your personal brand in 6 weeks with our online Business Owner Brand Builder programme.
Join managing directors & founders as you learn:
How to align your company’s values with your personal career goals
What is your unique tone of voice, and how to use it to make an impact
How to write content that converts connections into clients and customers
How to stand out on LinkedIn and attract opportunities
Amplify your organisation’s reputation whilst establishing your personal brand in your industry with this exclusive opportunity. Limited places available.
Secure your place for £975
Join the next brand builder
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Join the next brand builder 〰️
WANT TO KNOW IF THE BRAND BUILDER IS RIGHT FOR YOU?
LET’S HAVE A CHAT
Got a question about the Business Owner Brand Builder?
Are you wondering whether it is the right option for you or one of your team?
We’re here to help.
Book a call with Emma, Founder and Lead Brand Strategist at Studio Self-Made, to learn more about the programme.
