Privacy policy
Studio Self-Made
Last updated: 5 August 2026
Studio Self-Made is a trading name of Redfern Studios Limited. In this policy, "we", "us" and "our" mean Studio Self-Made.
1. About this policy
We are the data controller for personal data collected through studioselfmade.com. Our full company and regulator details are in section 13.
For any privacy matters, contact hello@studioselfmade.com.
2. What this policy covers
This policy covers personal data we collect through our website and our application forms.
If you apply to or join one of our programmes, that programme has its own privacy notice covering how your data is handled during and after delivery, including any requirements of the organisation commissioning or funding it. For Self-Made in 60 Days, delivered as the Creator-Founder Accelerator, that notice is here.
Where the two differ, the programme notice applies to that programme’s data.
3. The data we collect
When you contact us
Your name, email address and anything you choose to write in your message. If you include a phone number or organisation, we hold that too.
When you apply to one of our programmes
Applications are made through Youform, a third-party form provider. Depending on the programme, this may include your name, contact details, age, location, information about your business or idea, and your written answers.
We do not ask equality monitoring questions on our application forms. Where a programme funder requires monitoring information, we ask for it after a place has been offered and accepted, so it cannot influence a selection decision. Every question is optional, includes a "prefer not to say" option, and the whole section can be skipped. It is used only in anonymised, aggregated form for funder reporting, and is never seen by the people scoring applications.
When you browse our website
Our website is built on Squarespace. Squarespace records limited technical and usage information, including your IP address, the pages you view, the site that referred you, an approximate location derived from your IP address, and your device and browser type. We don’t use Google Analytics, advertising pixels, or any additional tracking code.
We don’t collect payment details through this website.
4. Why we use it, and our legal basis
Replying to your enquiry
Legitimate interests, responding to someone who has contacted us
Assessing a programme application
Steps taken at your request before entering into an agreement, Article 6(1)(b); performance of that agreement once you accept a place
Equality monitoring and anonymised funder reporting
Consent, since these questions are optional, with explicit consent as the condition for special category data, Article 9(2)(a)
Understanding how our website is used
Consent, given through our cookie banner
Keeping accounting and tax records
Legal obligation
Handling complaints, insurance matters or legal claims
Legitimate interests and legal obligation
Where we rely on consent, you can withdraw it at any time. Withdrawing consent doesn’t affect anything we did before you withdrew it.
5. Who we share it with
We share personal data only with organisations that provide services to us, and only as far as they need it:
Squarespace, website hosting and analytics
Youform, application forms
Proton Mail, email correspondence
Google Workspace, cloud storage
Canva, programme materials
Our accountant, for bookkeeping and tax
Professional advisers, insurers or regulators, where we’re required or permitted to involve them
For commissioned programmes, we may share information with the commissioning or funding organisation. Where we do, this is set out in that programme’s privacy notice. Reporting to funders is anonymised and aggregated unless you’ve given specific, separate consent for something more identifiable, such as a photograph, film or written case study.
We don’t sell personal data, and we don’t share it for third-party advertising.
6. Transfers outside the UK
Youform hosts form data within the European Union and Proton Mail in Switzerland. The UK Government has decided both provide an adequate level of data protection, so no additional safeguards are needed for those transfers.
Squarespace is a United States company and processes some data there. Where personal data leaves the UK for a country without a UK adequacy decision, we rely on the International Data Transfer Addendum to the EU Standard Contractual Clauses, alongside the provider’s own technical safeguards. You can ask us for details of the arrangements in place for any particular provider.
7. How long we keep it
Enquiries that don’t lead to work: 12 months from last contact
Unsuccessful programme applications: 6 months from the selection decision
Participant records: as set out in that programme's privacy notice. For Self-Made in 60 Days this is 12 months after the end of the commissioning contract. Financial and audit records are kept separately for 6 years.
Consent records for photography, film and case studies: 3 years from the end of the programme, or until you withdraw consent, whichever comes first
Accounting and audit records: 6 years plus the current financial year
Website analytics: in line with Squarespace’s own retention periods
8. Cookies
Essential cookies keep the site working, for example remembering that you’ve responded to our cookie banner. These don’t need your consent.
Analytics cookies, set by Squarespace, tell us how many people visit and which pages they read. These are only set if you accept them through our cookie banner. You can change your mind at any time using the cookie settings on our site, or by clearing cookies in your browser.
Youform doesn’t use cookie tracking on our application forms.
9. Your rights
Under UK data protection law you have the right to:
Ask for a copy of the personal data we hold about you
Have inaccurate data corrected
Ask us to delete data where we no longer have a good reason to keep it
Object to, or ask us to restrict, our use of your data
Ask us to transfer your data to you or to another organisation, where you provided it and we rely on consent or contract
Withdraw consent, where consent is our basis
Not be subject to decisions made purely by automated means. We don’t make any such decisions.
To exercise any of these, email hello@studioselfmade.com. We respond within one month, and there’s no charge in ordinary cases.
If you’re unhappy with how we’ve handled your data, please tell us first so we can put it right. You also have the right to complain to the Information Commissioner’s Office at ico.org.uk or on 0303 123 1113.
10. Children
Our website and services are intended for adults. Our programmes are for people aged 18 and over, and we don’t knowingly collect personal data from anyone under 18 through this website. If you believe we hold data about a child, contact us and we’ll delete it.
11. Security
We use reputable providers with appropriate technical and organisational safeguards. Access to personal data is restricted to Emma Redfern and Graeme Tidd, our accounts use multi-factor authentication, and we don’t store personal data on unencrypted portable devices.
12. Changes to this policy
We may update this policy from time to time. The current version is always on this page, with the date it was last changed at the top. Where a change materially affects how we use data you’ve already given us, we’ll tell you directly where we reasonably can.
13. Company and regulator details
Studio Self-Made is a trading name of Redfern Studios Limited, a company registered in England and Wales.
Company number: 14885450
Registered office: 12 Fore Street, Chudleigh, Newton Abbot, Devon, England, TQ13 0HX
ICO registration number: ZC209267
Contact for all matters, including data protection: hello@studioselfmade.com